Map out the complete value chain

Map out the complete value chain for the [Insert Industry] industry, from raw inputs to end-user consumption. 

Identify the major players at each stage. Next, perform a 'Profit Pool Analysis', estimate which stages of the value chain capture the highest margins and why (e.g., barriers to entry, IP, regulatory capture). 

Conclude with a recommendation on where a new entrant with [Insert Your Budget/Resources] should position themselves to capture disproportionate value.